All of this undermines Coca-Cola’s internet marketing campaign messaging and negatively impacts its branding. So, likely ahead, a genuine overhaul of its operations toward additional sustainable kinds – and clear and whole reporting on it – are essential for the business. Summary. Qualitative case study methodology permits researchers to carry https://hbr-case-study-assignment54381.suomiblog.com/the-definitive-guide-to-ivey-case-study-solution-45722356