The 2023 Reside-action Barbie Motion picture spurred a cultural trend, driven by Mattel's internet marketing partnerships and natural content material. What need to Mattel's executives do following with their most valuable franchise? And will they lengthen their model method for Barbie to other toy brands? The cofounder of An effective https://hbs-case-study-solution28937.bleepblogs.com/40045089/the-definitive-guide-to-harvard-case-studies